One more example of how European advertising is infinitely cooler than what we do in the U.S.
Sony's asking folks to record tracks for their new jingly-score-like thingy -- soon they'll be letting folks mix up that indigenous content[1] with other tracks from other folks.
Fun.
Here's the link »
[1] Ran across this somewhere online -- think it was Squandrous -- the proposal that "user generated content" be recoined as "indigenous content". I'm trying it out.
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